Excellence at Work Podcast 339: Why Most Companies Can’t Prove Their AI Is Working and How Work Intelligence Closes the Gap

In this episode of the Brandon Hall Group™ Excellence at Work podcast, host Dr. Marline C. Duroseau, Managing Director, HR and Leadership Development at Brandon Hall Group™, talks with Ivan Petrovic, founder and CEO of Insightful, about one of the most pressing challenges facing HR leaders today: proving that AI investment is actually translating into workforce productivity.

Petrovic leads Insightful, a platform built around the emerging discipline of work intelligence, helping organizations move beyond simply tracking AI adoption to understanding how work actually gets done. He and Duroseau unpack why so many companies get stuck measuring the wrong things, how shadow AI can double as both a risk and a signal, and what separates organizations turning AI activity into real business outcomes from those still guessing.

To read the Executive Interview with Ivan Petrovic, click here.

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