Brandon Hall Group Research Published Jan. 2-9

Last week, Brandon Hall Group published 8 new resources –  1 new KnowledgeGraphic, 4 award-winning case studies from the 2016 Brandon Hall Group Excellence Awards, 1 Solution Provider Briefing, 1 Research Spotlight webinar, and 1 HCMx Radio show.

Below we make public some of these resources (click on the links) as a way for non-members to familiarize themselves with our research:

KnowledgeGraphic: The State of Personalized Learning

Research Spotlight: Removing the Barriers to Women in Leadership

HCMx Radio 50: Improving Sales Performance Through Gamification

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Here is an overview of research released Jan. 2-9:

New KnowledgeGraphic

The State of Personalized Learning

This KnowledgeGraphic, based on Brandon Hall Group’s latest research on personalized learning, illustrates that while still building momentum, most organizations employ personalized learning to some extent. The content includes data on how personalized learning is used and the most important issues for effective personalized learning.


2016 Excellence Award-Winning Case Studies

Brandon Hall Group announced its 2016 Excellence Award winners. These case studies, featuring the award-winning organizations, were released for publication:

General Mills Makes Values Resonate with Learning Games

Facing changes in culture and consumer behavior, General Mills revisited its company values to make them resonate better with employees and partners. First, GMI changed the wording of its values to include: “Do the right thing all the time,” “Play to win,” and “Win as a team.” Partnering with Tata Interactive Systems, the General Mills learning team decided to use gamification as a teaching tool. The company started with an online game that takes travelers across a valley filled with challenges they must solve to get to gold. Each employee scores individually and as part of a team. Prizes are won for highest individual score and team score.

Personalizing Learning for Child Advocates Using Next-Gen Platform

Quality Assist Inc., a long-time provider of professional development for child care and Head Start programs, introduced online learning through its Quorum platform in 2013. In 2015, ever-changing market trends and technical requirements encouraged the Quality Assist team to evaluate online learning platforms that could deliver a more engaging, flexible and innovative approach to the increasingly younger, more social and mobile Quorum audience. Quality Assist engaged OnPoint Digital to implement the new online learning platform with integrated ecommerce capabilities, a fully customized, responsive user interface/experience, integrated xAPI capabilities, a Learning Record Store, and the ability to migrate course modules and historical training records of participants.

Generating Client Impact With Experiential Learning at Genpact

Genpact leaders spoke with 100+ clients to understand their key pain points before transforming its training program across sales and capabilities. The goal, generating client impact, meant a cultural shift to turn sales people into consultants who interact with clients to understand their business needs before making a sales pitch. The on-site learning included a simulation exercise using face-to-face meetings with former CEOs or CFOs from Fortune 100 companies who listened to proposals and gave immediate feedback. The learning is continuously reinforced by managers, who participated in training on the importance of coaching and how to do it. The consultative selling approach has helped the company proactively create large, high-impact engagements.

Reaching the PEAK of Learning at Summit L&T

Summit Learning and Technology, a small learning content provider based in Texas, partnered with Xyleme to provide a blended solution that would meet the needs of the modern learners for anywhere-anytime access without sacrificing the accessibility and effectiveness of instructor-led training. Enter PEAK – Professional Education and Academic Knowledge Network, an online learning solution built on a scalable MYSQL database structure. Summit and Xyleme worked together to provide multiple outputs for learners from one source to maximize the learner’s retention and the content ROI, create a seamless experience for both instructors and learners, and empower instructors with tools that remove traditional content delivery and presentation restraints.


Solution Provider Profile


This solution provider profile features Enboarder, and Australia-based onboarding and engagement platform that focuses on new-hire experience and engagement rather than just tasks, forms and paperwork. The workflow engine accomplishes this by coaching managers via mobile phone at all stages during the onboarding process. The profile includes analyst insights by Daria Friedman, Principal Analyst, Talent Acquisition.



Research Spotlight: Removing the Barriers to Women in Leadership

Workplace equality between the sexes has long been a challenge for organizations worldwide. While progress has been made through awareness efforts and education, a challenging environment still exists for women – and especially for women leaders aspiring to executive leadership roles. When respondents to Brandon Hall Group’s 2016 Women in Leadership Study were asked to rate their organizations on gender parity, only 12% said they had an equal number of men and women in C-level positions.


HCMx Radio

Improving Sales Performance Through Gamification

Together maurices, a women’s specialty clothing retailer, and NogginLabs partnered to develop an innovative way to engage and train the sales and services teams through gamification. In this podcast Rachel Cooke talks to them about how they developed a highly innovative gamification learning solution in an environment that has never even used eLearning.

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Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.