Brandon Hall Group Studying How to Deliver Engaging Learning for Hybrid Workforces

Technology is the key to effectively delivering learning to a geographically dispersed workforce. Developing the skills of the future in a hybrid work environment requires a multimodal approach that brings personalized learning closer to the point of performance and into the flow of work. 

Boca Raton, FL — January 10, 2022

Brandon Hall Group, the leading independent HCM research and analyst firm, is launching a survey to understand the challenges organizations face developing a hybrid workforce, how they are addressing and overcoming them.

“There is growing complexity in developing and delivering learning in the hybrid work environment. Rethinking both instructor-led and synchronous training are critical success factors for optimizing learning,” Brandon Hall Group Principal Learning Analyst David Wentworth said. “Formal, informal and experiential learning must evolve rapidly to meet the new dynamic needs of the modern workforce.”

Brandon Hall Group’s Creating and Delivering Highly Engaging Learning for the Hybrid Workforce Study will ask respondents to define their strategy and approach to learning in a hybrid environment and correlate them with increases in key performance indicators to identify best and next practices in learning strategies.

“Brandon Hall Group research finds that about one-third of organizations expect more than half of their workforce to work primarily remotely after the company’s optimal ‘return to the workplace’ strategy is implemented. Fewer than 5% expect to have no remote workers at all,” Brandon Hall Group CEO Mike Cooke said. “This means that companies will have to develop long-term strategies for meeting the needs of learners who are on-site, those that work from home, and those that vacillate between the two.”

“Not only does this present geographical challenges companies may have not previously faced, but temporal ones as well,” Wentworth said. “Remote workers may not necessarily be keeping the same schedules as those on-site, meaning organizations may be dealing with synchronicity issues for the first time.”

Brandon Hall Group’s Creating and Delivering Highly Engaging Learning for the Hybrid Workforce Study will seek to understand the strategies and tactics organizations will use to deliver impactful, engaging learning experiences to a workforce that is both on-site and remote. 

The data from this research will fuel the development of research reports and tools such as self-assessment tools, models and frameworks to help organizations improve their learning strategies.

To participate in this study, go to Participants will receive summary results of the survey five to seven weeks after the survey launch and will get immediate download access to Brandon Hall Group’s Strategy Brief, How to Guarantee Your Remote Workers Are Engaged and Productive.

— About Brandon Hall Group Inc.

Brandon Hall Group is the only professional development company that offers data, research, insights and certification to Learning and Talent executives and organizations. The best minds in Human Capital Management (HCM) choose Brandon Hall Group to help them create future-proof employee development plans for the new era. 

For over 28 years, we have empowered, recognized and certified excellence in organizations around the world influencing the development of over 10,000,000 employees and executives. Our HCM Excellence Awards was the first to recognize organizations for learning and talent and is the gold standard, known as the “Academy Awards of Human Capital Management.”

Our cloud-based platform delivers evidence-based insights in the areas of Learning and Development, Talent Management, Leadership Development, Diversity and Inclusion, Talent Acquisition and HR/Workforce Management for corporate organizations and HCM solution providers.

To learn more, visit

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Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.