Brandon Hall Group to Launch Study on Defining and Measuring the Employer Value Proposition 

The Employer Value Proposition (EVP) is a formal strategy to provide an employment experience that prompts and sustains advanced levels of discretionary employee performance and productivity. It is why employees stay at an organization. It is why candidates want to work for the organization. This study explores how organizations are creating and improving their working environment and the value that comes from their EVP.

Boca Raton, FL — July 21, 2022

Brandon Hall Group, the leading independent HCM research and analyst firm, is launching a study on July 26 to understand how employers are measuring, monitoring, and improving EVP.

Changing market conditions have changed the workforce dynamic. Organizations understand the critical need for understanding and improving their EVP in these increasingly unpredictable times. 

Brandon Hall Group’s research initiative, Employer Value Proposition focuses on:

  • How leading organizations are working on improving EVP, even in a VUCA dynamic
  • What challenges organizations are facing when defining and refining their EVP
  • How organizations use data and analytics to improve measure and improve EVP

To participate in this study, go to https://www.surveymonkey.com/r/SSDXND5. Participants will receive summary results of the survey six to eight weeks after the survey launch and will get immediate download access to Brandon Hall Group’s strategy brief, How to Guarantee Your Remote Workers Are Engaged and Productive?

This quantitative research will be complemented with qualitative interviews to create an understanding of the methods and techniques high-performing organizations are using to ensure their EV is well-defined, measurable, and bringing real value back to their business. The data and insights will fuel the development of research reports and tools — such as self-assessment tools, models and frameworks — to help organizations improve the way they design and deliver EVP.

“No matter whether you have all remote employees, all contingent workers, less than 10 employees, fully global, whatever — you need to be able to ensure the continues high-performance of your organization,“ said Cliff Stevenson, Principal HR and Talent Acquisition Analyst at Brandon Hall Group. “One of the only ways to ensure that is to create an environment that is rewarding for the employees and the business as a whole, and creating that engaging workplace is what improving EVP is all about.”

About Brandon Hall Group

Brandon Hall Group is the only professional development company that offers data, research, insights, and certification to Learning and Talent executives and organizations. The best minds in Human Capital Management (HCM) choose Brandon Hall Group to help them create future-proof employee development plans for the new era. 

For over 28 years, we have empowered, recognized, and certified excellence in organizations around the world influencing the development of over 10 million employees and executives. Our HCM Excellence Awards was the first to recognize organizations for learning and talent and is the gold standard, known as the “Academy Awards of Human Capital Management.”

Our cloud-based platform delivers evidence-based insights in the areas of Learning and Development, Talent Management, Leadership Development, Diversity and Inclusion, Talent Acquisition and HR for corporate organizations and HCM solution providers.

To learn more, visit www.brandonhall.com.

Like what you see? Share with a friend.

Mike Cooke

Search

Categories

Stay connected

Get notified for upcoming news subscribing

Related Content

Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.

Resubscribe to our email distribution list.