Much has been written and said about how the COVID-19 pandemic impacted companies — and how they reacted. The extended enterprise — the networks of partners, resellers, dealers and franchisees that companies rely on to sell and service their products — faced a unique level of turmoil. Organizations had to focus closely on their internal resources for dealing with the pandemic, making it difficult to understand and accommodate how external groups were dealing with it.
Brandon Hall Group Smartchoice Preferred Provider Latitude CG spent a good chunk of 2020 diving headfirst into the extended enterprise, conducting research and interviews with more than 100 different partner and dealer networks to find out what was happening, what was working and what wasn’t. This work gives them unique insights into the challenges companies face training these audiences and they have focused their attention on meeting these changing needs.
Latitude discovered recurring issues that companies need help with, including that 62% of companies are dissatisfied with the technology they use to deliver extended enterprise training. Other challenges include:
- Managing certification and compliance programs
- Measuring and tracking effectiveness
- Supporting organizational complexities
- Managing and controlling content
- Supporting and integration virtual instructor-led training
These challenges can be substantial in normal times but they were painfully exacerbated in the pandemic environment. Latitude used what they have learned from these engagements, as well as from their partner advisory council, to set the direction for their company’s products, services and vision. Few providers put in this level of work to really understand the needs of their market and even fewer translate that input into product enhancements as quickly as Latitude. This is one of the advantage that makes Latitude CG a Preferred Provider.
To learn more about Latitude research and its takeaways and strategies for extended enterprise training, download this free eBook.
–David Wentworth, Principal Analyst, Brandon Hall Group
— About Brandon Hall Group Inc.
Brandon Hall Group is the only professional development company that offers data, research, insights and certification to Learning and Talent executives and organizations. The best minds in Human Capital Management (HCM) choose Brandon Hall Group to help them create future-proof employee development plans for the new era.
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