Two Top-Tier HCM Analysts Join Brandon Hall Group

The Additions of Mollie Lombardi and Madeline Laurano from Aberdeen
Make BHG’s HCM Analyst Team ‘the Sole Leader’ in HCM

Brandon Hall Group announced that Mollie Lombardi and Madeline Laurano have joined the HCM research/analyst firm, making the analyst team “the sole leader” in the HCM space, according to Brandon Hall Group CEO Mike Cooke.

Lombardi, formerly Vice President and Principal Analyst for the Human Capital Management research practice at Aberdeen Group, becomes Vice President of Workforce Management Practice and Principal Analyst at Brandon Hall Group.

Laurano, former Research Director of Aberdeen’s Human Capital Management practice, becomes Vice President of Talent Acquisition Practice and Principal Analyst at BHG.

Brandon Hall Group CEO Mike Cooke said, “Mollie and Madeline are two of the very best in the business and we are honored to have them. Adding them to our world-class analyst team makes Brandon Hall Group the sole leader and only independent analyst and advisory firm solely focused on human capital management.”

In addition to Lombardi and Laurano, the HCM team is comprised of Michael Rochelle, Laci Loew, Trish McFarlane, Kyle Lagunas, David Grebow, David Wentworth, and Ben Eubanks.

“Clients of Brandon Hall Group now have access to great analysts with a wealth of experience in all aspects of HCM – from talent management and leadership development to learning and development, talent acquisition, technology, succession management, workforce planning, compliance, payroll and benefits, competency management, assessments, contingency workforce management, wellness – you name it,” said Claude Werder, VP of Corporate and Product Development.

Lombardi has spent the last 15 years working with HR leaders across the globe, and has conducted research that includes surveys and interviews with tens of thousands of end-users to understand the key workforce challenges facing today’s organizations. She has written and spoken about a wide variety of HCM topics including strategic workforce management, workforce planning, employee assessments, learning, and emerging technologies.

Before her work at Aberdeen, Lombardi worked as an independent consultant providing executive development, leadership development and talent strategy consulting to clients in a wide variety of industries. She also has been a consultant with The Concours Group.

Said Lombardi, “I am thrilled to be joining this team of seasoned, forward-thinking researchers, analysts and consultants. This team has the depth and breadth to cover the wide-ranging world of Human Capital Management. I look forward to helping organizations find the right mix of workforce management technologies, strategies and practices to achieve breakthrough business outcomes.”

Laurano is an expert on a wide range of HCM topics, including talent acquisition, HCM technology, talent management, contingent workforce management, learning and development, and employee engagement. Besides her work at Aberdeen, Madeline served as Principal Analyst for The Newman Group, and Principal Analyst of Talent Acquisition at Bersin & Associates, where her concentrations were employer branding, sourcing, screening, assessments, hiring and onboarding. She also held roles at ERE Media and Linkage Inc.

“Through its research and advisory services, Brandon Hall Group is committed to empowering companies with the tools and knowledge needed to make better decisions and drive business outcomes,” Laurano said. “In my new role, I am excited to lead and collaborate on Brandon Hall Group’s talent acquisition research, including recruitment marketing, employer branding, sourcing, screening and assessment, onboarding, and contingent workforce management.”

About Brandon Hall Group:
Brandon Hall Group is a HCM research and advisory services firm that provides insights around key performance areas, including Learning and Development, Talent Management, Leadership Development, Talent Acquisition and Human Resources.

With more than 10,000 clients globally and 20 years of delivering world-class research and advisory services, Brandon Hall Group is focused on developing research that drives performance in emerging and large organizations, and provides strategic insights for executives and practitioners responsible for growth and business results.

At the core of our offerings is a Membership Program that combines research, benchmarking and unlimited access to data and analysts. The Membership Program offers insights and best practices to enable executives and practitioners to make the right decisions about people, processes, and systems, coalesced with analyst advisory services which aim to put the research into action in a way that is practical and efficient.

For additional information about Brandon Hall Group please contact Mike Cooke:
(561) 865-5017.

Official press release available here

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Mike Cooke

Chief Executive Officer of Brandon Hall Group Mike Cooke Prior to joining Brandon Hall Group, Mike Cooke was the Chief Executive Officer and co-founder of AC Growth. Mike held leadership and executive positions for the majority of his career, at which he was responsible for steering sales and marketing teams to drive results and profitability. His background includes more than 15 years of experience in sales, marketing, management, and operations in the research, consulting, software and technology industries. Mike has extensive experience in sales, marketing and management having worked for several early high-growth emerging businesses and has implemented technology systems to support various critical sales, finance, marketing and client service functions. He is especially skilled in organizing the sales and service strategy to fully support a company’s growth strategy. The concept of growth was an absolute to Mike and a motivator in starting AC Growth, in order to help organizations achieve research driven results. Most recently, Mike was the VP and General Manager of Field Operations at Bersin & Associates, a global analyst and consulting services firm focused on all areas of enterprise learning, talent management and talent acquisition. Tasked with leading the company’s global expansion, Mike led all sales operations worldwide. During Mike’s tenure, the company has grown into a multi-national firm, conducting business in over 45 countries with over 4,500 multi-national organizations. Mike started his career at MicroVideo Learning Systems in 1992, eventually holding a senior management position and leading all corporate sales before founding Dynamic Minds. Mike was CEO and Co-Founder of Dynamic Minds, a custom developer of software programs, working with clients like Goldman Sachs, Prentice Hall, McGraw Hill and Merrill Lynch. Also, Mike worked for Oddcast, a leading provider of customer experience and marketing solutions, where he held a senior management position leading the company into new markets across various industries. Mike also serves on the Advisory Board for Carbon Solutions America, an independent sustainability consulting and carbon management firm that specializes in the design and implementation of greenhouse reduction and sustainability plans as well as managing the generation of carbon and renewal energy and energy efficiency credits. Mike attended University of Phoenix, studying Business Administration and Finance. He has also completed executive training at the Chicago Graduate School of Business in Chicago, IL.